Tom Webster On Everything You Need to Know about Podcasting and Audiobooks
Senior Vice President of Edison Research, Tom Webster wants you to understand the importance of digital audio and the spoken word used in podcasting and audio books.
Audiobooks usage has grown over the years. It seems like a no brainer for authors to have audio versions of their books, however how would they go about doing this? Another important question is, why should authors learn about the ins and outs of podcasting and audio books? Writer, speaker, and Senior Vice President of Edison Research, Tom Webster is here to answer your questions. Tom was worked in the digital audio field for 15 years and he wants everyone to understand why being knowledgeable about digital audio is important. Tom explores the pros and cons of digital audio and podcasting, why quality is important, and finally why authors should understand digital distribution and how it aligns with their brand.